Marketing has truly changed as we know it. There used to be somewhat basic strategies, and a simple amount of variations of those strategies to follow, and as a business, you would be set. But now, things have changed. As functioning and thriving in today’s market requires keeping up and then getting ahead, it is extremely important to follow the …
New year, New you!
It is soon to be a new year, and that means that we are all ready to make new and better changes and improvements in our lives. There is just something so satisfying about having a fresh start. Although this year, it doesn’t just mean making choices and resolutions to only better ourselves personally, but to work on bettering our …
Facebook Ads for Dentists
There’s no denying that we have moved into a digital era. Technology is rapidly developing around us day by day. It’s quite amazing to think back on the technology just five or ten years ago, and compare it to the progress that’s been made in technology since. And as technology becomes more and more a part of our lives, so …
6 Marketing Strategies to Implement for Christmas Day
It’s our favorite time of the year… or well at least we can say that it is most people’s favorite time, other than the handful of Grinches and Scrooges out there. It’s the holiday season, and now that it’s officially December, guess what that means? Time to bring out the Christmas decorations! It’s officially not frowned upon to jam to …
How video marketing can help your dental practice
By now, you are probably aware of the digital era we have so quickly become immersed in. We are constantly surrounded by technology, and we are becoming more and more reliant on it. Because the world has become so digitally dependent, it’s important to keep up with the trends. And for your practice, keeping up with the trends means keeping …
Does your dental website have these 5 important things?
In this digital day and age that we live in, having an online presence of utmost importance. And not just having an online presence, but having a good online presence. Most people function online, everything we do has transformed into some form of digital. Whether it’s our work, our school, our shopping, our being social, our personal assistant (Siri), to …
5 common marketing mistakes dentists make
Many dental practices make the mistake of believing that dentists have no place in the digital world, that digital marketing isn’t necessary or relevant to them and their business. But that is one of the biggest mistakes you can make as a dentist, as the online arena is where the majority of the target market goes to search for a …
Why a landing page is important to your PPC campaign
So, what is a landing page anyways? Your landing page is the page that your viewers are led to when clicking a particular link employed in your PPC campaign (pay per click campaign). It is the homestead for the navigating process from the link, to the clicking, to you. Having a good landing page is of utmost importance. It needs …
Is your dental practice active on Facebook?
Social media is a great way for practices to engage with their current and potential patients. And of them all, Facebook can be one of the most helpful tools, and that goes for all businesses. Not only is it a way for your current consumers or patients to keep up with you and/or communicate and engage with you, it’s a …
Is your dental practice responsive?
We’ve talked about it before, and we’ll talk about it again. Growth is important, and marketing has evolved. It’s no longer just about getting your name out there, but it’s about learning what the consumer wants and needs. Any good dental marketing agency in Dallas will tell you that it’s all about a new perspective, seeing things from the consumer’s …