Our Local Pay Per Click Services
When it comes to bringing in new dental patients, it is important you understand the various advertising strategies that will help generate more leads, such as pay-per-click (PPC). Dental Critic has developed a proprietary PPC system that will not only help generate necessary leads in your local vicinity, but will ensure you are getting noticed by your local market. We do far more than just set up an adwords campaign with keywords and ad groups, we actually monitor it for you. This is huge, as many digital marketing companies stop once they have the PPC campaign setup for clients. We believe in going the extra mile and giving each client the attention they deserve, throughout the entire campaign process. We have mastered our system, which means you won’t waste a penny from day one. Our local PPC services help you maximize return on investment (ROI) every step of the way.
How does it Work?
A smart and customized PPC advertising campaign is a great way for dental clinics to gain instant search engine exposure. If you choose to move forward with this type of digital advertising plan, we will place your ads in premium spots on your choice of search engine, social media platform, and even other popular websites. When a potential client clicks on the ad, they will taken to a tracked landing page. This is where our monitoring services come in handy. We will be able to see whether or not someone follows through once they click on the link, determining what your conversion rate is and if any changes need to be made in order to bring more people to your site.
As a dental-specific digital marketing company, we have developed an in-depth understanding of how patients search for dentists online and what digital marketing strategies are most effective. It is our goal to leverage your campaign and help you find patients in your area that could benefit from your dental services.
What You Can Expect
When it comes to our local PPC services, there are a few things to keep in mind:
- Keyword Selection – One of the most important aspects of our local PPC service is our keyword selection process. We make it a point to listen to your specific needs and goals, at this point performing a keyword analysis that is intended to help us determine what keywords your potential patients may use.
- Smart Advertising Creation – Another integral component of an effective PPC campaign is the advertisement itself. There is limited space in PPC ads, so it is of the utmost importance that your brand is represented in the best light. We work hard to use the right keyword phrases and other content that will encourage visitors to click.
- Ongoing Tracking and Optimization – We never stop monitoring keywords and how they are being received. We will track and monitor the keywords used in your PPC campaign, making an appropriate adjustments or changes in order to improve your conversion rate.
Here at Dental Critic, we are committed to providing you the highest quality of local PPC services possible. In addition to the above services, we will do the following:
- Perform an analysis of your existing ad campaign
- Extensive keyword research
- Local target research
- Budget analysis
- Visual appealing and compelling content
- Tracking, monitoring, and optimization
To learn more about our local Dallas PPC services, please contact Dental Critic today.