According to recent statistics from BrightLocal, 88% of all patients consult online reviews before choosing a dentist. This is huge and provides invaluable insight on how patients are looking for and selecting a dentist. With this number in mind, it is easy to see why it is so important for your dental clinic to properly manage your online reputation. By having a good understanding of what people are saying about you online, you will be able to control your reputation and, in turn, get more patients. People are far more willing to give their opinion about a particular business (or anything, really) these days thanks to the anonymity the internet provides. By investing in reputation management services for your dental clinic, you can ensure your brand is being represented in the best possible light.
Online reputation management works to monitor what potential patients will see when they search for your practice. While word of mouth is often used to bring in patients, the majority of people these days take to the internet to search for services such as a local dentist. In fact, 62% of patients turn to online search engines to find a dentist. They also rely on reviews on Yelp, Google+, Angie’s List, and patient testimonials on your website itself. One bad review can can create a domino effect, dramatically impacting how many new patients you bring in. This is why it is important to have the means to control all your listings from one place, which is something Dental Critic can help you with.
Dental Critic uses Reputation-Critic to collect and monitor patient reviews, automatically. This innovative Practice Management System makes it a simple and straightforward way for us to manage negative reviews, in particular, ensuring your online dental deputation is positive. Reviews matters, and just one negative comment from a patient could completely ruin your reputation, making it difficult to draw in new patients and grow your practice.